Originally posted on August 28, 2007 @ 7:27 pm
One of my biggest beefs about the last two generations of the Windows operating system is the very annoying Windows Genuine Advantage carousel ride that all users have to go through periodically. It is irritating that a person who has legitimately bought a piece of software will regularly have to be made to feel like a criminal just to assuage the mind of Microsoft that they are not being duped. So much for giving the customer the best experience possible.
Last August 24, the Windows Genuine Advantage gave Microsoft a big headache when an error in processing validations erroneously tagged legitimate Windows owners as using pirated software. Microsoft’s help line were inundated with calls from irate customers and forums were flooded with messages that came short of calling for a lynch mob in front of the Microsoft Campus.
Microsoft claimed that the problem was immediately fixed and that only 12,000 systems were affected by the problem. But whether it is 12,000 or 12,000,000, the fact still remains that Windows Genuine Advantage sucks. Microsoft has to rethink of a better, more customer friendly way of proving the legitimacy of its software — or even scrapping that process altogether. It’s not like Microsoft is going bankrupt, right?